http://www.pickarticle.com/ Articles at Pick Article Directory - Submit Your Articles en-us http://www.pickarticle.com/business/marketing/great-benefits-of-recycled-paper-in-business.html http://www.pickarticle.com/business/marketing/great-benefits-of-recycled-paper-in-business.html Thu, 09 Sep 2010 02:12:01 -0500 Statistics show that 80% of the world’s forests have now been severely logged. 40% of these logged trees go to paper making. Additionally, the paper industry is the fifth largest consumer of energy today. These staggering statistics show how much energy and natural materials are wasted with every paper used today.

With environment hazards getting graver each year, it’s no wonder recycling has become a worldwide campaign. A move towards environment-friendly paper printing and production is notable, considering the hazards and pollution we are suffering from today. It wouldn’t be a surprise if in the future our kids no longer have a decent land to build their homes as most of the planet’s soil is dumped with waste.

Why use recycled paper?

Using recycled paper can be a beneficial and cost effective process. In fact, the business industry can benefit a lot from this process. When printing brochures, communication letters, posters, and other marketing materials, recycled paper can save much of the budget as well as allow you to use your creativity to create imaginative and attractive materials. Doing so, you stay true to your responsibility to yourself and to nature. Similarly, the environmental charity Waste Watch reveal that for every ton of 100% recycled paper bought in place of virgin fiber paper, about 30,000 liters of water and 3000-4000 kwh of electricity are saved.

Simply said, there are two reasons why paper recycling is important. First, it prevents too much tree cutting, and second, it reduces paper waste. There’s no need to elaborate on that. By simply looking around, you would see why recycling is highly advised today.

There are actually 3 type papers that can be recycled: the pre-consumed papers (these are the unused and unsold papers), the post-consumed papers (those that have been used), and the mill broke papers (these are the scrap papers). All these paper types can be recycled into new, usable papers again.

Advantages of recycled paper.

The process of recycling paper has noteworthy environmental advantages. This can range from reducing production cost, reducing solid waste, reducing pollution, and preserving energy to improving health standards.

Basically, recycled paper doesn’t require the manufacturing cost and whitening agents that virgin pulps need. This in turn reduces the cost associated with paper production. Similarly, recycled papers are made with less toxic processes, thus reducing environmental pollution. There’s no need to re-ink and re-bleach the paper, which in turn lead to a cleaner and healthier environment. And because most paper can be recycled up to 8 times, more and more trees and landfill space can be saved.

What paper products can be recycled?

There are actually a lot such as newspaper, phonebooks, old brochure printing, magazines, envelopes, junk mails, and cardboards. Once recycled, these paper products can create new product such as paper towels, business cards, notebooks, paper bags, stamps, and egg cartons. It would be a good practice if printing companies reproduce paper materials from their paper scraps to create new posters or flyers for ads.

A lot of items that can actually be done with recycled paper. All of them are a great means to save money and conserve the beauty of nature. All it takes is a little creativity and concern for the environment, and you are sure to help save trees and reduce your carbon footprint. So, instead of wasting, why not turn to paper recycling today.

]]> http://www.pickarticle.com/business/marketing/tips-for-using-brochures-effectively.html http://www.pickarticle.com/business/marketing/tips-for-using-brochures-effectively.html Wed, 08 Sep 2010 09:42:55 -0500 Small scale business establishment nowadays might seem to have in them small options especially when it comes to advertisements and promotions in the market. And since most of these small business establishments have little budgets for all kinds of investment they want, most of them will think that it’s enough to use a few posters, flyers, and other marketing tools. But, there is a proven strategy that small businesses can use; this is by using brochure printing.

Brochures are just one of the many marketing tools that you can use for your business. A brochure is a great, simple and affordable way for you to introduce your products and services in the market. Cheap brochure printing can be usually done even if you have a small budget and even if you are not a big or well establish business establishment yet. Below are some of the tips in creating your own business brochures and how to use them in achieving success in the market.

- If you want your business brochures to have a low and affordable cost rate, you should always create a simple design by just using brochure templates. If you would notice most desktop publishing software nowadays such as the MS office has in them brochure templates and brochure settings for publishing documents. Utilize these great templates for your advantage in writing and designing your own brochures. You will experience no problem in creating your brochure since most of these applications are user friendly. However, when creating your brochure, just make sure that you always write concisely and use color photos to make your brochure more attractive.

- Always make sure that your brochure makes use of great and efficient methods of printing. In printing your brochures, you can simply print them at the comfort of your own home with the aid of a color printer. By just using simple and clean white or colored paper, you can print your brochures fast using your home printing equipment. However, if you require large volumes of print jobs, hiring a good and reliable printing company especially those online printing companies is the best you can consider. These companies will surely give you what you want and what you expect of your output.

- Always make sure that you will distribute your brochure widely in the market. If you have a brochure and you want it to be effective, make sure to distribute them in places where your target customers are. Don’t waste time in distributing in places where people are most likely to toss out your brochures. Find your market effectively, and you are sure to get good market recognition.

- And last but not the least is to make sure that your brochure is equipped with fresh and new messages. For you to have an effective brochure, you must ensure that you always have fresh messages on it. This will keep your clients and customers interested in your brochures and in what you have to offer. And once you have a good flow in your color brochure printing, it will just be a matter of time before your brochure will reach its full effectiveness in the market. Keep in mind that you only have a few seconds to attract people’s attention, so make the most of it by putting fresh and catchy messages in your brochure.

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